Style Guide

Please reference the list below whenever you’re creating new images for your site. You should find a size for all possible images you’ll need/use.

Image Sizes

• Angled 50:50 Page Block Images: 1000 × 800px
• Icons: 90 × 90px — SVG Format
• Bio Headshot: 750 × 500px (Note: archive images imported at 530×353, same aspect ratio)
• Tombstone Images: 800px × Any Height (but must keep heights consistent for images in the same page block)
• Text & Image CTA: 800px × Any Height
• Video Thumbnail: 1050 × 590px
• Insight Featured Image: 900 × 600px
• Insight Slider Featured Image: 1000 x 800px

Font Specifics

• H1 – Calisto, 400 • 60/65px • Color: #FFF • Letter-Spacing: -1px
• H1: Tablet – • 50/55px • Letter-Spacing: -0.5px
• H1: Mobile – • 35/40px • Letter-Spacing: -0.25px
• H2 – Calisto, 700 • 44/50px • Color: #000 • Letter-Spacing: -0.5px • Margin: 0 0 15px
• H2: Mobile – • 30/36px
• H3 – Calisto, 700 • 32/40px • Color: #000 • Letter-Spacing: -0.5px • Margin: 0 0 10px
• H3: Mobile – • 24/32px
• H4 – Calisto, 700 • 24/32px • Color: #000 • Margin: 0 0 10px
• H6 – Calibri, 700, ALL CAPS • 18/20px • Color: #000 • Letter-Spacing: 2px • Margin: 0 0 15px
• H6: Mobile – • 14/16px
• Paragraph Text – Calibri, 300 • 18/28px • Color: #4D4D4D • Margin: 0 0 20px
• Paragraph Text: Mobile – • 16/24px
• Paragraph Text: Intro Size – • 24/34px
• Paragraph Text: Mobile: Intro Size – • 20/30px
• UL / OL – • / • Margin: 0 0 10px
• Bullets – (custom bullet) • 18/28px • Margin: 0 0 10px
• H2-H6, P, Bullets on Black or Blue Background – • / • Color: #FFF
• Link Text – • / • Color: #1336DC (except where noted below)

Site Color Values